Your Turn
A special election is set for June 2 on the issue of a 1-cent sales tax to help fund economic development, city services and more. The proposed tax would replace an existing half-cent sales tax set to expire. Would you support this effort?

  • Yes.
  • No.
  • I don't know.

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Recent Herald Special Sections

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Special Section

The Shopper

The Shopper

Publishing daily in east central Kansas

The Ottawa Herald reaches readers in its 25,000+ person market area Tuesday through Friday and with its popular Saturday morning "Weekender" publication.

The Shopper total market publication each Tuesday reaches all residents in the area.

With a location central to Kansas City-Lawrence-Topeka market areas, the newspaper serves an area anchored by Ottawa with its historic downtown area and expanding southern retail area, plus an expanding industrial park. The surrounding area has a rich rural and agricultural tradition now in transition to a popular location for seeking affordable to upscale residences in a picturesque rural setting.

For more information e-mail an Ottawa Herald Media Consultant or call 785-242-4700.

2010 Ad Rates for The Ottawa Herald & The Shopper

Herald Net Open Rate - $9.18 per column inch (pci)
Ads are charged to the nearest quarter inch in depth and by the number of columns wide.

Frequency Discount
(Within 7 day period, 5-inch minimum size)
Second, Third, Fourth or Fifth run = $4.59 pci

The Shopper Open Rate - $8.50 per column inch (pci)
Ads are charged to the nearest quarter inch in depth and by the number of columns wide.

Classified Display Advertising Rates

The Ottawa Herald
Classified Display Rate - $10 per column inch (pci)

Frequency Discount
(Within 7-day period)
Second run = $7.50 pci.
Third through Fifth = $5 pci.

The Ottawa Herald Classified by-the-line Rates
Ads in The Ottawa Herald classified section may be placed in an in-line classified format. Call 785-242-4700 or toll free 800-467-8383 (if calling from out of area) and ask for a classified representative who can provide specific pricing based on the number of lines required for your wording. Special classifications available. Frequency discounts are provided.

Online Classifieds - All in-line classifieds appear on The Ottawa Herald Web site ( at no extra charge. Display advertising is also available.

Classifieds in The Shopper may be purchased in a set-solid format under selected headings. Minimum: $7.00 for 15 words or less. Add 25 cents for each additional word. Shopper display classifieds are also available at $8.50 pci

Display Placement

FOR THE OTTAWA HERALD: Classified display ads will be placed under established headings in the section. Regular display ads will be placed on available news pages in best locations possible.

GUARANTEED PLACEMENT is available for display ads 5 inches or larger for a 25% surcharge.


Additional color inks are subject to availability in both type and placement.

  • One spot color = $75 (net)
  • Two spot colors = $110 (net)
  • Full process color = $135 (net)
Manage your advertising account
Advertising partners of The Ottawa Herald can enjoy a convenient and secure way of managing their accounts online.

Registering is free and there are no fees ever.

You can browse your Ottawa Herald and The Shopper advertising history, manage your account and even pay your account with a credit card for maximum ease and security.

First time users, can create a login using information from your statement.

If you'd like assistance please call your Herald media consultant or The Ottawa Herald business office at (785) 242-4700.

Just go here.