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Saturday, November 14, 2009 11:00 AM

How can investors make smart decisions in today’s market?

By VICKIE MOSS, Herald Public Affairs Editor

The toughest financial decisions likely are the right ones, an Ottawa financial adviser says.

That’s especially true when it comes to weathering difficult economic times, Bill Henningsen, of Edward Jones, 502 S. Cedar St., Ottawa, said.

“A great percentage of successful investing is being able to handle your emotions,” Henningsen said.

That may have been difficult to do in the past couple of years.

The economy experiences a recession about every six years, on average, according to a news release www.trowprice.com, a Web site for  investment company T. Rowe Price. Long-term planning, with a portfolio that includes some stocks, is the best approach, the Web site said.

Of course, that’s not easy for people who are retired or approaching retirement, Henningsen said.

“There’s been real concern with people who like or need short-term investments. The rates are so low,” he said.

He advises people to seek the advice of a financial planner who can examine individual situations to determine the best financial options.

“I counsel people to step back and look at their particular goals,” Henningsen said. “What’s the time frame?

“Typically the No. 1 goal people have is retirement. If that’s still a long-term goal, then yes, it’s a good time to invest.”

There are bright spots, Henningsen said.

“Every day I  visit with people who ask if I think the market’s ever going to recover,” Henningsen said. “I have to remind them the market is up significantly this year.”

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